France is entering a decisive technological cycle. The acceleration of AI, the pressure on semiconductor supply chains, the rise of mixed reality, the return of the metaverse in a more pragmatic form, and major regulatory milestones will shape how global companies operate and communicate in 2026. At Fabriq, we work with international tech companies entering or expanding in the French market. Every year, we analyse the signals coming from the media, policymakers, industry play

Last year, I took on an exercise that was as simple as it was subjective: drawing up a list of the people who matter in French tech. There was no scientific method behind it, just my perspective as someone passionate about this ecosystem. I gathered women and men who dominate the media landscape and social networks, whether or not we agree with their opinions. What interests me is their ability to influence conversations. Last year’s list, “ Here Are The Top 16 People Who are

Tools are changing, expectations are evolving: how can communication and public relations industries reinvent themselves ?

As an observer of the world of new technologies for two decades, both in France and internationally, I wanted to share with you what I...

"When nudges work well, they don’t feel like nudges at all." Richard Thaler

Autumn is here, bringing a whirlwind of activity for PR agencies!  With major campaigns kicking off from September to November and a host...

Security, logistical challenges, unpredictable weather... Hosting the Olympic Games is truly an obstacle course, regardless of the host...

📚 A few months ago, we had the pleasure of welcoming Lyna for a 5-month internship.

🎙️ In this episode, we present to you Nazim, the founder & director of Fabriq !

In recent years, politicians have increasingly been borrowing tactics from social media influencers to connect with the public. Whether on t

In the wake of the pandemic, the world of PR and journalism have seen quite a few changes in the way they operate. Instead of the usual...

Wherever the Olympics take place, they often spark a lively social debate. As the world turns its gaze to Paris, it is an ideal moment...

🎙️ In this episode, we welcome Clara, our Assistant Account Executive. 🌏 From journalist to PR officer, she shares her journey with us.

🎙 In this episode, we introduce you to Marie-Anne our Senior Account Manager. Find out what her first day at the agency was like!

🎙 In this episode, we introduce you to Max, our account executive. 🗺️ Find out how, from Lyon, via Tokyo, he landed at Fabriq, in...

🎙️ In this episode, we introduce you Mélanie, Associate Director at Fabriq.

🎙️ In this episode, we introduce you to Anastasia, our Marketing and Special Projects Officer. 💼 And you, what was your first job?

🎙In this first episode, we present to you Alexis, our Press Officer and Senior Account Executive.

Because we believe that every company should live and take part of the current trending discussions, we developed a programme at Fabriq wher

It’s a well-known fact that journalists and comms specialists live in worlds far apart. While the first try to cater to their readership,...